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UTOPY Announces New Strategic Partnership with INS Indriya in Asia

Partnership accelerates UTOPY's continued expansion and growth via strategic channels

San Francisco, CA - 23 February, 2008 -- UTOPY, Inc. the leading provider of Customer Intelligence and Performance Optimization solutions powered by Speech Analytics, today announced a distribution partnership with INS Indriya, a leading technology consulting firm headquartered in Singapore. With the advent of this relationship, both UTOPY and INS Indriya are excited that the flagship product UTOPY SpeechMiner will be made available to leading enterprises in the region. SpeechMiner leverages speech analytics to help these organizations optimize their contact center performance, cut operating costs, improve decision making, enhance the customer experience, and build mutually beneficial relationships with their customers

"We approached UTOPY because it is the undisputed leader in the Speech Analytics space, and has some of the largest global live deployments in the industry in terms of the different types of languages, dialects and accents, including Mandarin, Cantonese, Japanese, Singaporean English, Indian English, Filipino English and others," said Pradip Pal, Managing Partner of INS INDRIYA. "In Asia, the power of Speech Analytics is yet to be exploited by corporate businesses for providing invaluable sales, marketing, customer experience and operations data from the customer interaction channel. Although customers have installed what we believe to be state-of-the-art voice recording technology, they have not been exposed to the power of extracting strategic business intelligence from contact center data. We believe adding speech analytics from UTOPY to our clients' current mix of Contact Center applications will provide them with a huge competitive advantage in the current business climate."

"This partnership marks an important milestone for UTOPY as we roll out our channel strategy to expand access to our Speech Analytics solutions to the Asian market," said Roy Twersky, President and CEO of UTOPY. "We believe INS Indriya is well-positioned to help its customers succeed with UTOPY's Contact Center Performance Optimization and Customer Intelligence solutions."

About UTOPY

UTOPY provides award-winning Customer Intelligence and Performance Optimization solutions powered by Speech Analytics, delivering the Voice of the Customer to enterprise decision-makers. With UTOPY solutions, free-flowing human conversations are transformed into actionable insight to strategically enrich the customer experience, optimize contact center performance, improve sales effectiveness and uncover competitive threats. UTOPY customers include innovative market leaders in financial services, insurance, healthcare, telecommunications, outsourcing, and retail.

Headquartered in San Francisco, CA, with offices worldwide, the UTOPY team has extensive experience in speech analytics, business intelligence, contact center operations and business process improvement. For more information, visit www.utopy.com or www.speechanalytics.com or call +1.866.44.UTOPY (+1.866.448.8679).

About INS INDRIYA

INS Indriya is a technology consulting firm providing Voice Applications and Customer Interaction strategy, solutions and services that bridge technology and customer experience. Based in Singapore, INS Indriya collaborates and partners with the best of breed technology providers that help to design, integrate and manage a new genre of open standard based business applications for the Enterprise and Contact Centers. The global partnering model ensures that customers are able to leverage on the latest in Communication technology to enhance their business processes.

A wide range of consultation, education, product-engineering and systems integration services from INS Indriya enable companies to optimize their current investment by integrating IT and Communication infrastructure with CRM systems ultimately redefining their Customer Interaction strategy. For more information, visit www.insindriya.com .

UTOPY, SpeechMiner, SpeechMiner Enterprise, SpeechMiner Root-Cause, SpeechMiner Customer Satisfaction and Deliberate Listening, are registered trademarks of UTOPY, Inc. All other trademarks mentioned here are the properties of their respective owners.

Media Relations:
Colette Yee
Director of Strategic Marketing
Utopy Inc. +1-415-621-5700.